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Land of Nod
The Land of Nod is the children's branch of Crate & Barrel. They had a fun, whimsical logo and commissioned me to create a shortened wordmark to complement the brand's childlike playfulness. The wordmark was used on all merchandise and experiential within their many storefronts across the nation.
Scope
Custom Logotype
Illustration
Hand-lettering
Chalk Art
Teams involved
Land of Nod Marketing
Crate & Barrel Brand Team
Crate & Barrel later commissioned me to expand on the wordmark to use on their children's blog, Honest to Nod. The simple 'nod' lettering was incorporated in all of their brick and mortar storefronts in very creative ways. It was such a fun project to work on and so rewarding to develop good relationships with ongoing partners.
Visual Design
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